Dictador - name of the not very well known, Columbian Rum Distillery. Why I came across this product at all? Hmmm... interesting story, I got a bottle of it as a Christmas gift and started to trace its story, because I'm interested in everything connected to Latin America. Why it is available in Poland? Because Polish guy is president of European Board of the company. His business partners altogether with him invested in not well prospering Colombian Rum distillery, they changed 
the bottle, invest in marketing and started to sell the product on new markets like Europe and Asia. It seems that they won the battle and not only this rum is better and better known and becoming more popular, but also it's getting famous of it's luxury. It's not cheap. For a bottle of 20 years old liquid you've to pay about 180 pln in Poland! But it seems to be worth of it or at least it's sold like that. It has a smell of Caribbean islands in it, but one can also find taste of coffee, vanilla, caramel, cacao and chocolate. It's due to cane molasses and barrels used for bourbon and sherry before. My bottle is still closed, but after running all that investigation and reading all the marketing materials available on the internet it's getting more and more tempting...one day I'll open it. The only problem is that to get such a bottle you must wait 20 years, so it's a little pity to just open it on a regular day... must wait for some occasion.
the bottle, invest in marketing and started to sell the product on new markets like Europe and Asia. It seems that they won the battle and not only this rum is better and better known and becoming more popular, but also it's getting famous of it's luxury. It's not cheap. For a bottle of 20 years old liquid you've to pay about 180 pln in Poland! But it seems to be worth of it or at least it's sold like that. It has a smell of Caribbean islands in it, but one can also find taste of coffee, vanilla, caramel, cacao and chocolate. It's due to cane molasses and barrels used for bourbon and sherry before. My bottle is still closed, but after running all that investigation and reading all the marketing materials available on the internet it's getting more and more tempting...one day I'll open it. The only problem is that to get such a bottle you must wait 20 years, so it's a little pity to just open it on a regular day... must wait for some occasion.
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